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Inside Jaeger-LeCoultre’s Reverso Collectibles Capsule: How the Brand Is Redefining Vintage Watch Curation

The official role of Heritage Director seems to be growing in prominence across watch brands. It makes sense – a reverence for history has always been at the heart of the art of watchmaking. With that in mind, it is likely there have long been resident historians at established maisons or...

Inside Jaeger-LeCoultre’s Reverso Collectibles Capsule: How the Brand Is Redefining Vintage Watch Curation
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